explaining marketing mediums and how to choose the right marketing channel

What Is a Marketing Medium? How to Choose the Right Channel for Your Brand

If you’ve ever wondered why some brands blow up online while others barely get noticed, the answer usually starts with one thing: the marketing medium they choose. A marketing medium is simply the channel you use to deliver your message to your audience—think social media, email, TV, billboards, blogs, and more. Different mediums work like different roads […]

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How Affiliate Marketing Does and Does Not Work With Social Media Marketing

The primary aims of social media and affiliate marketing are to popularise the brand. They both are separate entities. But they move in together to get customers, boost the website, and many more. Affiliate marketing refers to an affiliate’s bonus on publicising some other brand. And Social media aims at using various platforms to get […]

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